Book

Happenings

Two women floating in a swimming pool on colorful inflatable loungers, one shaped like a donut.

Happenings

Sunset Ritual

Daily, 1 hour to Sunset

Join us daily to light up St. Pete Beach with cocktails, mocktails, music, and a countdown toast every day 1 hour before sun down — a daily experience of illumination, inside and out.

Learn more
Low angle shot of a group of young friends having a drink and spending the day outside on a rooftop

Sunrise Yoga

Saturday & Sunday, 8:00am

Flow into the morning with Sunrise Yoga — ocean views, salty air, and mindful movement that energize body and spirit in The Luce’s golden light.

Learn more
Health, exercise and yoga training with women friends exercising in nature from above. Active, athletic group prepare for outdoor health lesson, practice balance while doing cardio and energy workout

Rum Tasting

Sunday, Wednesday & Thursday, 3:30 pm - 4:00 pm

From barrel to glass, the Sundrop Rum Tasting is a quick, flavorful escape — guided sips, spice stories, and cocktails inspired by every pour.

Learn more
Close-up of an Old Fashioned cocktail with an orange peel and ice cube on a wooden surface.

Live DJ Sets

Thursday to Sunday

From golden hour to moonlight, Baby Turtle Beach Club's live DJ sets bring a soundtrack to the sand starting Thursday through the weekend, every weekend. Cool drinks, warm rays, and waves of good energy.

Learn More
Group of music fans dancing to live DJ at the Luce hotel a marriott tribute in st pete beach florida

Private Events at The Luce

Planning a special occasion? The Luce offers spaces that are fun, stunning, and versatile. We handle the details so you can focus on the moments that matter.

Learn more

Find Us

In the heart of St. Pete. We’re close enough to everything, but tucked away just right. Come find us—and while you’re at it, discover the art, beaches, and stories this town is waiting to tell you.

6300 Gulf Blvd.
St. Pete Beach, Florida 33706

Hotel:  +1 (727) 367-2711
EMAIL: info@thelucehotel.com

DIRECTIONS