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Welcome to

The Luce

The largest pool on St. Pete Beach is only the beginning. Set directly on the sand, The Luce, a Tribute Portfolio Hotel, is a fresh coastal escape with a vibrant new spirit.

With 200 thoughtfully designed rooms, modern dining at Sundrop, and a nightly Sunset Social, it’s a welcoming retreat where locals and travelers come together to experience the bright, easygoing energy of St. Pete Beach.

6300 Gulf Blvd St. Pete Beach, Florida 33706

King room
1 | 3

Our Rooms

Rooms include everything you need to rest and refresh like plush bedding, a 55" flat screen TV, bottled water, mini fridge, barware, LaVazza coffee machine, Sachajuan toiletries, plus a make up mirror and a retro fabulous oversized dry vanity.

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The Luce Pool Bar

The Luce Pool Bar keeps the good times coming, poolside — order up without ever leaving your lounge chair.

The next wave of fun is almost here,
Baby Turtle Beach Club is coming soon.

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Pool

Relax on a chaise or cabana, as a sunshine butler is ready to meet your poolside needs: from sunscreen and cool refreshments to sparkling up your sunglasses.

Beach

Drift onto sparkling white sands to a lounge for a moment in the sun, or have it made in the shade of a cabana or umbrella. We even deliver right to you, whether on your towel or in the sand.

Eating, Drinking, Merriment

Whether it’s dine-in, door-drop, or al fresco, The Luce has onsite options: Sundrop, The Luce Pool Bar, and Frankie’s Pizza Parlor ensure your desires and cravings are met, with Baby Turtle Beach Club coming soon.
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Happenings

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Friday, Sept 4 - Monday, Sept 7

Labor Day Weekend

Soak up the long weekend with sun, music, and poolside vibes at The Luce.

Friday & Saturday 6pm - 10pm

Sunset Sessions – Live DJ

Sip, unwind, and settle into the sunset with live DJ sets in The Luce Courtyard.

Saturday 8am & Sunday 9am

Weekend Yoga

Find your flow with a refreshing morning yoga session on the beautiful white sugar sands of St. Pete Beach.

Wednesday and Friday at 3 PM

SUNDROP RUM TASTING

From barrel to glass, the Sundrop Rum Tasting is a quick, flavorful escape — guided sips, spice stories, and cocktails inspired by every pour.

DAILY

DINE AT SUNDROP

Bright, refreshing, and full of flavor— you’ll find vibrant dishes and carefully crafted cocktails inspired by the best of Florida’s local ingredients at Sundrop.

Daily | 1 hour to Sunset

SUNSET SOCIAL

Join us daily to light up St. Pete Beach with cocktails, mocktails, music, and a countdown toast every day 1 hour before sun down — a daily experience of illumination, inside and out.

Find Us

In the heart of St. Pete Beach. Close enough to everything, tucked away just right.

6300 Gulf Blvd.
St. Pete Beach, Florida 33706

+1 (727) 632-3300
EMAIL: info@thelucehotel.com

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