Beach
Beach
Hours
Daily | 8 AM – 10 PM
The beach at the Luce is your front-row seat to all that sparkles in St. Pete Beach. Dip toes in the sand or yourself in the ocean – and enjoy all Baby Turtle Beach Club has to offer, with food and cool treats delivered right to your beach chaise or towel. Feeling adventurous? Beachgoers can hook up with Suncoast Watersports, our partner for ocean fun, from parasailing to dolphin cruises.
Visit our beach butlers at the hut to assist with any activities or needs.
Reserve a Cabana
When relaxing at the beach, stake out a private shady haven by renting a cabana. It's a cool break from the rays, a spot to better see your beach read, and your oasis between dips or to chill with a drink.
Reserve your cabana
Private Events at The Luce
Planning a special occasion? The Luce offers spaces that are fun, stunning, and versatile. Our team handles the details so you can focus on the moments that matter.
Learn More
Find Us
In the heart of St. Pete Beach. We’re close enough to everything, but tucked away just right. Come find us—and while you’re at it, discover the art, beaches, and stories this town is waiting to tell you.
6300 Gulf Blvd.
St. Pete Beach, Florida 33706
Hotel: +1 (727) 632-3300
EMAIL: info@thelucehotel.com
